At two years old, Slab Town occupies a unique spot on Shanghai’s cafe-dense Fumin Road. Always populated with loyal coffee lovers, this unmarked shop has gained a firm foothold in the coffee scene of the Former French Concession, prompting the independent coffee brand to open a second location at the brightly lit K11 Art Mall on Huaihai Lu of Xintiandi District. With the rushing business crowd in mind, Pronounced Design helped to conceive a fast-paced coffee “transit station” design, emulating the brand’s original tone of connecting urban culture with wild outdoor atmosphere.
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